The Origin—Design, with intention.
Founded by a designer of Armenian heritage, Biayna is shaped by a culture where design is carved into stone—through architecture, poetry, and color. This heritage influences every piece: timeless in spirit, unapologetically modern in form.
After over a decade in graphic design, the vision shifted toward something more tactile and enduring. A rejection of speed, waste, and compromise led to a slower, more deliberate way of creating.
Over three years of research and prototyping, materials and construction were refined alongside artisans—without shortcuts.
Biayna is designed to be carried with intention.
A sense of self, dignity, and purpose.
The Craft. What It Really Takes
Working with innovative materials isn’t easy. These leathers—still new to the world—are unpredictable. They stretch. Resist. Surprise. Shaping them into strong, elegant structures takes experimentation, failure, and time.
Perfecting our signature bags took countless attempts. Many artisans gave up. So, we partnered with those who saw the challenge as art and stayed the course.
Edges are hand-painted in four layers. Hardware is cast exclusively for us. Every silhouette goes through dozens of revisions before it’s deemed worthy of your hands.
This isn’t mass production. This is modern craft. It’s time-consuming. It’s expensive. But it’s necessary—because If it’s made to last, it should be made with care.
This is Biayna. Luxury without compromise. Design without waste.
The Mission. Rethinking Luxury
Luxury, as we know it, is broken. The leather industry is one of fashion’s most destructive forces—fueling deforestation, greenhouse gas emissions, water and land pollution, and toxic chemical runoff. Tanneries poison ecosystems and shorten the lives of workers. Even plastic-based “eco-leathers” like PU and PVC create waste that will outlast us all.
Biayna is built to be part of the solution.
We work only with plant-based leathers: cactus from Mexico and grape from Italy—two award-winning, next-generation materials also used by innovators like Mercedes-Benz and Nike. But unlike fast fashion experiments, we shape them with reverence. Slowly. Sculpturally. As if they were traditional hides—only better.
Because true sustainability isn’t a buzzword. It’s a standard. One that demands time, cost, and unwavering intention.
Biayna proves that sustainability can be seductive. That ethics can feel exquisite. That design can lead the future—without abandoning its soul.